Whether you talk about Maybelline or Rare Beauty, this beauty influencer has collaborated with several major international makeup brands. Mrunal Panchal, a social media influencer known for her engaging Instagram videos, has managed to impress big brands with her skill to engage audiences through social media platforms.
She collaborated with brands like Sony LIV, Nivea, Rare Beauty, and Maybelline. Therefore with her expertise she launched her own makeup brand ‘ MRUCHA Beauty.’ She launched her beaty brand MRUCHA Beauty on Instagram and fans were quick to show support on the platform.
Known for a positive personality, Mrunal’s collaboration always captured different brands’ essence with her own. However, with her own makeup brand, she explores a new uncharted territory of business where passion meets.
This beauty influencer started her journey like an ordinary girl trying to find her goal in life, which led her to TikTok. With her iconic lip-syncing reels and her unique take on beauty, she attracted a lot of followers on the platform.
However, her stardom on TikTok came to a halt when India banned the platform in the country. A go-getter from a family background in business, Mrunal’s hustle did not come to an end with a ban on a platform. She moved on to YouTube, Instagram and other social media platforms which catapulted her reach.
She started her beauty channel ‘Gujju Unicorn,’ a name influenced by her ethnicity as a Gujarati, and there was no looking back. She joined more social media platforms like X, Facebook, and Instagram as ‘Mrunu’ and gained massive followers. With at least 848K followers on YouTube and 5.3 million on Instagram, she is among the top beauty influencers in India.
According to Mrunal’s Instagram post, she says, “The dream I’ve been dreaming since the start of my journey as a small town girl is that one day I will have my own brand, and my dream is finally becoming a reality! You guys have been my biggest support; your love and your affection are what inspire me to do better.”
Her artistic sense of beauty became her signature style, which attracted followers to her account. However, beauty influencer was the last thing she would have thought of as a career initially. With an academic background, she started doing makeup looks while studying for her doctorate degree at Pune.
Soon her followers grew, and she chose to follow this path of social media; however, she refuses to influence her audience. Instead, she says, “Everybody is a master of their own choice.”
Born in a Gujarati business family on 11th November 1999, Mrunal was into academics. However, fate had some different plans for her as she stumbled upon the world of makeup, unintentionally.
At 24, she appeared with Selena Gomez to promote a Rare Beauty launch in India and showcased unique styles on her platform. So, it’s safe to say that this beauty influencer knows what she is creating and is creating a buzz with her creative flair.
