In its latest move, Dyson company known for its hair styling technologies has announced music artist Badshah as the brand ambassador for the recently launched Dyson OnTrac headphones slated for its Indian market launch on September 23, 2024.
Badshah’s characteristic style and appreciation for music go well with Dyson’s latest innovation in audio technology. Indeed, over 30 years of research in aero-acoustics led Dyson to create the OnTrac™ headphones which will deliver audio performance of the highest quality.
Dyson India Managing Director Ankit Jain said in the statement, “This collaboration highlights the bond between music and technology. Badshah’s love for innovation makes him more than fit for endorsing the latest audio product from Dyson.”.
The Dyson OnTrac ^{TM} headphones are designed keeping comfort in mind by utilizing soft microfibre ear cushions along with an optimized clamp force. They come tested on different head shapes and can be customized. Ear cushions and outer caps come available in many colors and finishes, and users can choose these separately for their headphones.
The wireless headphones can offer up to 55 hours of playback, and it has quick charges available. A 10-minute charge can provide 2.5 hours of listening; a 30-minute charge can give up to 9 hours of use.
Customers can try the headphones at some Dyson Demo stores ahead of the official launch or pre-register on its website, Dyson.in. Badshah was thrilled to explain that Dyson’s passion for innovation was exactly like his excitement for good sound quality and aesthetic appeal. The Dyson OnTrac™ headphones will be launched soon.
