Disobedience is anything but disobedience when it comes to their footwear. Are you not sure what we are talking about? Let’s brief you about a footwear brand that’s newly launched in Chennai by Anita Soundar. India gets its one-of-a-kind footwear brand designing sustainable footwear that’s both fashionable and eco-friendly.
Anita Soundar’s Disobedience focuses on upcycled and earth-friendly materials to create quirky heels. As a Chennai-based startup, Disobedience wants to reinvent the rules of style with cruelty-free footwear that is made from eco-friendly products like wood and reused steel.
Soundar says, “We choose upcycled, sustainable, earth-friendly material.” She chose to start a luxurious shoe brand without solely focusing on leather products, unlike most high-end shoe brands in the market. She adds, “I work with natural fibres,” giving a closer look at the different unique heels in her collection.
What Makes Anita Soundar’s Disobedience Footwear So Special?
Yes, it’s sustainable in nature, and that’s increasingly becoming a popular choice among millennials and Gen Z fashion consumers. However, Disobedience heels are much more than eco-friendly as they are designed to be unique and stand out among crowds of shoes.
Anita holds up a Banana leather boot made using hand-spun kala cotton material that’s as beautiful as it is natural. Who would have thought banana leather could be used in such a way to create stylish boots?
She also uses linen, wood pulp cellulose sheets, hemp, plastic food wrappers, and chips packets to create her heels. Now that’s innovation when you can use waste to create beautiful and useful pieces like shoes or clothes.
Anita Soundar doesn’t just upcycle but provides employment opportunities to NGO’s like Khamir in Kutch and Vidyasagar, a Chennai division of weaving by autistic children who weave cotton fabric. These children get an opportunity to work and get a living through Disobedience label.
50 Styles Of Edgy Heels That’s Eco-friendly
Whether it’s wood heel boots or round heels, you can find creative heels only at this label. Since the launch of Disobedience on 5th March 2025, Anita has launched 50 styles of heels in the market. Her edgy style of footwear is delicate yet sturdy, with a chic finish. So, if you are planning to try such innovative footwear that’s fashionable and edgy, Disobedience is here to serve you.
